By Ioana Good
Published in the New York Law Journal (subscriber-based)
A steady drizzle is a metaphor that can be utilized in relation to PR and thought leadership in the legal sector. Many law firms find themselves in a consistent storm, dealing with high profile cases, which may cause possible clients to believe their issue is insignificant. Deploying a consistent strategy is that pushes forth valuable insights of common issues ensures that these law firms strengthen their reputation to broaden their client base.
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