We often get asked what to write about. Our research team puts together ten trending…
A Steady Drizzle, Not a Storm: Mastering Consistent PR in Legal Marketing
By Ioana Good Published in the New York Law Journal (subscriber-based) A steady drizzle is…
,
Using Megatrends to Drive Exposure and Media Engagement
By Natalie Magierski Megatrends are powerful, long-term patterns that significantly shape and influence the world…
Communication—The Often-Overlooked Keystone to Mergers and Acquisitions
By Justin Wender Published in the The Legal Intelligencer (subscriber-based). Communication is one of the…
Turning Around Troubled Communication About Company Changes
By Ioana Good Published in the New York Law Journal (subscriber-based) Effective communication is critical…
How to Write an Op-Ed. And How Not To.
By Eric Althoff “It is my opinion that you have no right to your opinion.” …
Google Universal Analytics is ending, here is what you need to do
As Google Universal Analytics (UA) is being phased out and replaced by Google Analytics 4…
High Court Continues to Weigh Individual Rights Against Public Safety as Election Impact Looms
By Connor Garris Published in the Recorder (subscriber-based). It’s an election year and recently, the…
,
Navigating the Brand Maze: Strategies for Consistent and Compelling Branding
By Adrien Maines and Connor Garris In today’s dynamic business landscape, establishing and maintaining a…
The Road to Carnegie Hall and Media Stardom: Practice, Practice, Practice!
By Ioana Good Published in the New York Law Journal (subscriber-based) In the illustrious world…